Folds - Studio Brief 01 - OUGD504

Todays task consisted of experimental folding with various weight/colours of stock.

This was beneficial for me as I rarely create a practical prototype before mocking up a final piece. So finding what folds I want my leaflet to have has clarified the layout in which I will be working in throughout the week.

I tried some not-so practical folds and eventually concluded it would be best I do something simple, less is more in a sense. The fold I wish to do consists of a pentagon, which is a five sided polygon so to speak. This couldn't be sone by hand as it requires a template or very precise measurements in order to cut it out of a square, so I've had to create it in Illustrator and have included it below the images of my practical mock-ups.

This was taken whilst experimenting with different folds, as you can see, the blue leaflet (diamond) is the successor to the newsprint fold in front of it. The newsprint was easier to fold which led me to a more precise final fold using the heavier, coloured stock.

The above images represent the folds when you're opening it, there is no specific order which makes it beneficial to produce within a digital format making it easier to work with.


Overall, I received positive comments for this fold, but the only issue with it was that the order in which the flaps come out has no consistency. So I have decided against using this specific fold and settled on the fold below:

The above shows how I am going to fold my leaflet. I have chosen to go no bigger than A3 as it makes it much easier for me to print off by using the standard laser in the studio rather than having to book time in digital print. This is appropriate for time as it is only a week long project 

The 'main' container will have the 'finished design' stage, so to speak. whist the other flaps will have a step by step of the creative process. This is good because each flap can only be opened one at a time, meaning the person looking at it will see the steps in the correct order. The other side of the flaps will have the numbers in steps so when the person using it folds it back together, they know which way it all goes back, whilst the last flap, e.g. 'step 5' will have a front cover.