To begin the task I had to choose a word I thought would be effective to represent in such a way. I found that choosing a word was not the difficult part. It was thinking of what I could incorporate into the word that was harder for me. I knew it had to be quick and witty, so once I'd narrowed it down to one word I brain stormed the best options I could take.
Initial idea: I chose coffee as I enjoy it and think it would be easier for me to think of idea's for something I'm interested in.
Expanding on the previous idea, I chose to discard the idea of the letters 'e' being a mug as I thought it was a bit repetitive.
Furthering my idea development I chose to draw it in a different style. This design flows better than the other two but still lacks an effective use of negative space.
Scanning the image into Adobe Illustrator helped me establish where I needed to put anchor point and add the correct curves. As you can tell I chose to use a single 'e' instead of both as I think it still gets the message across that it is a cup of coffee yet keeps it simple and readable.
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