Throughout developing the wireframes on pen and paper, there was a clear consistency through all of the desktop and mobile sites, all had similar layouts and swayed more towards keeping the UX as streamlined as possible.
By maintaining all of the content on one infinitely scrolling page and using a static navigation bar, it is very easy for the user to nav through the website and find the information they need eliminating the need scroll to the top of the page in order to select another page on the site.
Reasoning for this is obvious, the more important content, e.g. the new album would be at the top of the page and would be the first thing the person sees, further down the page you would be able to have subsections such as tour dates, previous releases, social media and other relevant information.
The user is greeted with the album art, the date of release and a nav bar, this bar would be static on the page. So as they scroll the nav bar would stay at the top of the screen for easy access.
As the user scrolls, they are then able to pre-purchase the album and a promotion for an imminent remix album informs the fan. With an added iTunes link for convenience, the user would be directed (in a new tab) to the purchase page.
Below all of this is the social links, as it is important for MK, shown in their current website.
After scrolling down from this the user is the greeted by a mix which is periodically updated to the most recent.
Another important aspect of the site is tour dates. When there is a new album there is a new imminent tour.
Listeners will be informed where in the UK the band will be playing and at what date. This map and list would of course be interactive. The user could click on any of the shapes representing towns/cities and be directed to an external ticket site.
Just like the most recent album release further above. The previous releases are illustrated at this point for the user to purchase whilst the newest album is still to be released.
The final page features a contact form which would lead to the management. With the direct contact details on the footer along with copyright information.
Again, the social buttons are introduced as this is also a form of contact with the band.
Overall, the site does not put aesthetics over function. Every feature that is needed for the user to access is on one single, simply laid out page, and this makes user experience extremely streamlined and easy to use.
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